Big-Picture Marketing. 360° Strategy. Real Results.
Your Brand Needs More Than a Marketing Plan
It Needs a Vision.
Big-Picture Marketing. 360° Strategy. Real Results.
Your Brand Needs More Than a Marketing Plan
It Needs a Vision.
The Vision, Strategy, and Leadership Behind Bold Brands
I’m Carmen Zita, a strategic marketer and Fractional CMO with over 15 years of experience helping brands make an impact through 360° marketing strategies, multi-channel campaigns, and unforgettable brand activations. As the founder of Zita Consulting, I partner with businesses to develop and execute big-picture marketing plans that seamlessly integrate digital, content, and real-world brand experiences.
Throughout my career, I’ve worked with brands like Hilton Worldwide, Sprint, Johnson & Johnson, Tampico Beverages, and Carnival Cruise Line, leading high-impact marketing initiatives that drive awareness, engagement, and revenue. Whether it’s launching a new brand, refining messaging, or creating experiences that connect with audiences both online and offline, I take a holistic approach to marketing that ensures every touchpoint works together for maximum impact.
At Zita Consulting, I act as a strategic marketing leader, guiding businesses through brand positioning, marketing execution, and scalable growth strategies. Whether I’m serving as a Fractional CMO, advising internal teams, or overseeing large-scale activations, my goal is to ensure brands are not just seen—but experienced.
Let’s talk about how I can help grow your brand.